C2H4 LA
X NUMBER (N)INE

“POTENCIAL EGO”


After carefully teasing their collaborative venture, C2H4 and Japanese brand NUMBER (NINE) have officially revealed a lookbook that takes inspiration from stylish rock n’ roll bands. The range is titled “The Potential of Ego” and that sentiment is echoed throughout the pictorial
— the edgy members of the fictitious music collective are styled with the partnering labels’ products.

Overcoats, hoodies, tees and more are given a punk rock vibe which has been NUMBER (NINE)’s signature since its inception with designer Takahiro Miyashita,
who has since departed the brand.
Sci-fi-esque graphics are also printed on some of the items which in turn is C2H4’s own artistic identity.















GRAPHIC DESIGN / FASHION / PHOTOGRAPHY / EDITORIAL /